Tag: Advertising Media

New Zealand’s 20 toughest PR jobs for 2015

Press Release – BlacklandPR New Zealands two toughest public relations challenges in 2015 were the debate over a new national flag, and a threat to poison baby formula with 1080.New Zealand’s 20 toughest PR jobs for 2015 New Zealand’s two toughest public relations challenges in 2015 were the debate over a new national flag, and a threat to poison baby formula with 1080. A new ranking issued today by BlacklandPR concludes that the flag debate was the toughest public relations challenge because it combined the highest public profile with the strongest emotional reaction, impact, and complexity. Second and third on the list were the 1080 poisoning threat and signing of the TPPA trade deal. BlacklandPR Director Mark Blackham said that the flag referendum would be a hard public relations assignment because it evoked strong opinions in the greatest number of people, had high levels of everyday ‘talkability’, evoked a complex variety of responses, and would affect almost every New Zealander. “A flag debate has all the ingredients for argumentative chaos because it sparks so many different reactions. While some argued over which flag they liked, others argued the flag shouldn’t change, and others argued that they didn’t even think the issue warranted any discussion at all. “The toughest task in a PR challenge is to get people talking about the same part of an issue – only then can...

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2014 Roger Award Finalists Named

Press Release – CAFCA The six finalists for the 2014 Roger Award for the Worst Transnational Corporation Operating in Aotearoa/New Zealand are:2014 Roger Award Finalists Named The six finalists for the 2014 Roger Award for the Worst Transnational Corporation Operating in Aotearoa/New Zealand are: • ANZ • • British American Tobacco NZ • • Coca Cola Amatil • • IAG/State Insurance • • PGG Wrightson • • Rio Tinto • The criteria for judging are by assessing the transnational (a corporation with 25% or more foreign ownership) that has the most negative impact in each or all of the following categories: economic dominance – monopoly, profiteering, tax dodging, cultural imperialism; people – unemployment, impact on tangata whenua, impact on women, impact on children, abuse of workers/conditions, health and safety of workers and the public; environment – environmental damage, abuse of animals; and political interference – interference in democratic processes, running an ideological crusade. There is also an Accomplice Award for an organisation (not an individual) which was the worst Accomplice during the year in aiding and abetting transnational corporations in New Zealand to behave as described in the criteria. The Accomplice’s award is in addition to the Worst Transnational Corporation award and will not necessarily be awarded every year. For the first time ever there is a genuine contest for the Accomplice Award, with four finalists. As always, there...

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National’s smokefree commitment tested by Malaysia on TPPA

Press Release – Professor Jane Kelsey The Malaysian government has tackled head-on the threat that the TPPA poses to smokefree policies by proposing a total carveout of tobacco control policies from the agreement, according to Professor Jane Kelsey, who is currently in Brunei.29 August 2013 Malaysia’s tobacco carve-out from the TPPA tests National’s smokefree commitment ‘The Malaysian government has tackled head-on the threat that the TPPA poses to smokefree policies by proposing a total carveout of tobacco control policies from the agreement’, according to Professor Jane Kelsey, who is currently in Brunei. The Malaysian text was tabled at this week’s Brunei round of negotiations. ‘How New Zealand responds will show whether the National government is serious about its Smokefree 2025 goal’, Jane Kelsey said. If claims that the TPPA negotiations are entering their ‘end game’ are true, New Zealand’s negotiators will have to decide quickly whether or not it supports the Malaysian proposal. They will also have to respond to a largely meaningless text that the US has tabled on tobacco, after an earlier version was delayed and white anted by the tobacco industry lobby. The National government has shelved the proposed plain packaging legislation that was part of its confidence and supply agreement with the Maori Party in 2011 until two challenges to Australia’s new law, in the World Trade Organization and under an international investment treaty. have...

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Free trade deals delay public health initiative

Press Release – Green Party The positive health initiative of introducing plain packaging for cigarettes is being undone by the Governments free trade obsession, Green Party health spokesperson Kevin Hague said today.19 February, 2013 Free trade deals delay public health initiative The positive health initiative of introducing plain packaging for cigarettes is being undone by the Government’s free trade obsession, Green Party health spokesperson Kevin Hague said today. New Zealand will follow Australia and legislate to allow for mandatory plain packaging of tobacco products. The regulations to implement the law will not be activated until the conclusion of cases filed under World Trade Organisation (WTO) rules against Australia for its plain packaging regime. “Plain packaging is a great public health initiative as it stops tobacco companies getting around the law to stop them advertising,” said Mr Hague. “Their product kills – and the Government should do all it can to stop them ensnaring New Zealanders into this costly and deadly habit. “The decision to wait until legal cases taken against Australia are concluded is however very disappointing. “Legislation that could save lives is being postponed because of the risk of New Zealand being sued due to free trade agreements we have signed in the past.” The Green Party is also concerned about the impact the investor-state dispute procedure proposed in the Trans Pacific Partnership (TPP) would have on New...

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TPPA will remove consumer rights

Press Release – Soil and Health Association The Trans Pacific Partnership agreement is the biggest threat to consumer rights New Zealand has ever seen says Debbie Swanwick, Spokesperson, Soil & Health Organic NZ. Her comments come following the closure of the 15th round of TPPA negotiations …TPPA will remove consumer rights “The Trans Pacific Partnership agreement is the biggest threat to consumer rights New Zealand has ever seen” says Debbie Swanwick, Spokesperson, Soil & Health – Organic NZ. Her comments come following the closure of the 15th round of TPPA negotiations at Sky City, Auckland recently. Over a hundred and fifty protestors gathered at Sky City during the negotiations, to present a petition signed by 750,000 world citizens against the TPPA which organisers refused to accept. One of the implications of the TPPA, with regard to food, is that consumers will be denied the right to know what is in their food. “Current labelling laws will be revoked for fear of prosecution by investor interests should a label, for example identifying ingredients as genetically engineered, negatively impact their profits” says Swanwick. Protests throughout the country have demonstrated the level of public discontent on the issue which has also attracted comment from public representatives, in agreement, in local council. “We recently elected a new Auckland Council that wants to build resilient communities across the region, support local business and retain...

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