Three Cheers for Wine Exports in TPP Agreement

Press Release – Hawke’s Bay Winegrowers International wine sales are expected to catapult with the signing of the Trans Pacific Partnership (TPP) Agreement, a move welcomed by one of New Zealands biggest wine growing regions.Three Cheers for Wine Exports in TPP Agreement Wine sector could reap multi-million-dollar benefits from anticipated tariff waivers International wine sales are expected to catapult with the signing of the Trans Pacific Partnership (TPP) Agreement, a move welcomed by one of New Zealand’s biggest wine growing regions. Hawke’s Bay Wine praises the signing of the Agreement, saying it will not only facilitate burgeoning wine exports worth millions of dollars, it will also provide another platform to draw in greater tourism numbers. “The industry as a whole will benefit, and potentially this could mean millions of dollars’ worth of exports for Hawke’s Bay, as New Zealand’s second largest wine region,” James Medina, chief executive of the governing body, Hawke’s Bay Wine, says. “Our understanding of the TPP Agreement is that it paves the way for tariffs to effectively be removed, dependant on individual markets – although some countries may take longer than others.” Medina highlighted the United States, Japan and Canada as the countries that could provide the most lucrative partnerships, predominantly due to their market size. However Malaysian and Singapore would also be strong targets for wine exports. Hawke’s Bay Wine had already established itself...

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